“Ethical, honest, effective consultancy and services to the music industry. Informed advice for bands, festivals, events and music platforms”
With 10 years experience working for other music industry organisations observing how it should – and in some cases should not – be done, in May 2010 Ben Allen finally went it alone and launched BAM! to offer astute consultancy focusing on a pragmatic approach with realistic targets.
The Big Sell:
When planning your campaign, we give an informed opinion of what’s realistic, what we’ll aim for and what’s the best course of action for you and your career right now – gearing up for your long-term career and longevity.
Whether you are a new band, heritage band, major European festival, special one-off event, new digital platform you will only ever receive practical, informed and honest consultancy.
Ben spent three and a half years A Star PR – working his way up from Account Executive, to Head of Digital & Online and eventually to Director. He established the online department of A Star which quickly grew in to a market leader.
As Head of Digital, Ben facilitated many innovative cross-promotions between artists and brands, with his unique ideas and laser-sharp eye for new opportunities. Also devising successful marketing and PR campaigns for The Mighty Boosh Festival, Hop Farm Festival, Cornbury Festival, Benicassim Festival (Spain), Reeperbahn Festival (Hamburg), and artists like Deadmau5, Unicorn Kid and DJ Louie Vega to name a few.
Other experience of music promotion, marketing and PR includes online PR for Virgin EMI Records, marketing with Universal Music Group, through to project management, digital and marketing roles with smaller start-up initiatives. Ben has provided consultancy for independent labels and digital music companies, booked national tours, forwarded major events, and represented bands at international industry conventions such as SXSW and Midem.
Obligatory name-drop section:
Ben has been involved in planning and implementing successful campaigns for major and independent recording artists alike including; Keane, Gabby Young, Sugababes, Kelis, Air, Jamie T, Bryan Ferry, Willy Mason, The Spinto Band, The Bees, Rolan Bolan, The Parlotones, Imelda May, Nell Bryden and one or two more.
With solid experience and contacts within the digital sector and a skilled entrepreneurial eye for new avenues, Ben is particularly fascinated with the ever-evolving opportunities that digital and mobile platforms offer artists.
Ben’s in-house record label experience, inherent understanding of the digital media market and relentless energy means he can probably give you some useful advice. Get in touch!